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Best Practices of Remarketing Campaigns

Remarketing campaigns are an effective way to re-engage with potential customers who have previously interacted with your brand. By targeting these individuals with tailored messaging, businesses can increase the likelihood of conversion and drive revenue growth. In fact, conversion rates for remarketing campaigns have seen 161% increase in conversion rates. However, to be successful, remarketing campaigns require […]

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TikTok Advertising 101: How to get started

TikTok has taken the social media world by storm since its inception in 2018. With a staggering three billion active monthly users, it has managed to achieve what only Facebook has achieved before – over 3 billion worldwide downloads as reported by Sensor Tower.  This mobile app offers content creators an exceptional opportunity to showcase […]